The One NUMBER That Matters Most
December 6th, 2017 // 10:48 am @ Scott Manning
Today, we dive into the most important number you should know in your entire business… and I’d bet, though I’m an investing man not a betting one, that not a single person reading this knows this number. It’s not Customer Value. Because, although it would be very few, there are smart business owners who know […]
Category : Blog
5 Critical Factors to Multiply Profits
November 29th, 2017 // 1:25 pm @ Scott Manning
I often wonder why business owners have such small thinking. In numbers, in ideas, in vision, in work ethic. But then, I remember, I was there once too. I, like all people, only knew what I knew based on experiences and awareness of what others had done. There isn’t a day that goes by that […]
Category : Blog
You’re Powerless Without Gratitude
November 22nd, 2017 // 10:23 am @ Scott Manning
I do not think there is anything more powerful in the world than gratitude. For one because human nature is to always think selfishly about what you have or don’t have, what you have to do or sacrifice, what others do or don’t do all reflective in the most negative way possible. There is no […]
Category : Blog
Becoming More Valuable (so they are happy to pay) De-Commoditize Power #3
November 15th, 2017 // 1:24 pm @ Scott Manning
Of course, this magical super power of removing the commoditization label from your products, services, and business in general builds directly on the previous two. This one is unique because it can come in so many different shapes and sizes. It can be completely based on your preferences or better yet on your customers’ preferences […]
Category : Blog
How To Be Different De-Commoditize Power #2
November 8th, 2017 // 3:38 pm @ Scott Manning
Maybe the most fun part about NOT being a commodity is the ability to stretch the fee and increase the ‘price’ you can command for what you do. There is no greater leverage in a business (where the money is mostly made by the owner), than learning to increase the amount you are paid for […]
Category : Blog
How To Be Different De-Commoditize Power #1
November 2nd, 2017 // 11:28 am @ Scott Manning
This week, we begin our move to make sure you give yourself the best gift ever for the Holiday Season – the assurance that you decommoditize yourself to be able to command premium fees and be seen as the exclusive business that you are. There are many different concepts as well as strategies and more […]
Category : Blog
I’d Be Frightened If I Were You…
October 25th, 2017 // 4:00 pm @ Scott Manning
Next week, as I have pointed out in many places, you have a great opportunity to have fun with your customers and your team. To be at the top of the mind of people giving you money and to be relevant by make doing business with you about more than just being boring, mundane, same […]
Category : Blog
How To (and why you must) De-commoditize Yourself
October 18th, 2017 // 3:50 pm @ Scott Manning
Today we are talking about just how profitable your business can become and whether it is going to be dependent on a volume basis or you can create leverage through the ability to control your own price. There is a dividing line: on one side is a commodity position and on the other side is […]
Category : Blog
To Get More Money – Do More of This!
October 11th, 2017 // 3:47 pm @ Scott Manning
In my office, I have one of those daily calendars stuck open to a certain page. I don’t remember the date, but the saying is what matters. It’s sitting on the shelf dedicated to prosperity and wealth attraction of this particular bookshelf that spans probably 12 x 10 feet. There, in this tiny little spot, […]
Category : Blog
Your ‘Secret’ Responsibility and Ultimate Success Factor
October 4th, 2017 // 4:15 pm @ Scott Manning
As a business owner, your number one responsibility is to make a profit. Period. Because nothing else happens, no one else is benefited, if you don’t. If you go out of business or if you are losing money then you can’t pay your bills, your people, yourself and you certainly can’t deliver on your customer […]
Category : Blog
